30 June, 2009

Exploiting the brain

In some interesting science news, talking into a person's right ear is apparently a good idea if you want the person to be receptive to what you're saying.

If you want to get someone to do something, ask them in their right ear, say scientists.

Italian researchers found people were better at processing information when requests were made on that side in three separate tests.

They believe this is because the left side of the brain, which is known to be better at processing requests, deals with information from the right ear.

The article also states that what is heard through the right ear gets sent to "a slightly more amenable part of the brain." Even when you know about something like this, it is probably difficult or even impossible to consciously over-ride the differences between hearing something in the right ear versus the left ear.

Looking at this through a security mindset, a threat could be someone that knows how to exploit this behavior, and to reduce the vulnerability could require actively training yourself to overcome standard neuroscience. This type of knowledge can even be applied directly to something like a penetration test that includes social engineering in the rules of engagement.

Next time you ask for a raise, make sure you're to the right of your boss.

1 comment:

  1. Yes that's true, as the brain is divided into two hemispheres.
    While the left side is for logical reasoning, the right side is for imagination and creativity.
    For that, you can actually convince someone by triggering his imagination to your favor, and slowly convincing his analytical part using logical means.

    If you like these, you can try one of Learning Strategies paraliminal tapes ;)